Episode 3 of 5: The Stranger Things Market Intelligence Series In Stranger Things, the Mind...
The Insider Blog
I track developments, permits, and market trends across Ellis County and DFW so you always know where smart money is heading BEFORE it hits the news.
Interest Rates & Affordability
How Mortgage Rates, Inflation and Federal Reserve Policy Impact Affordability
Listen, when I woke up this morning and saw the Trump administration is “actively evaluating”...
Chaos is opportunity, and right now, the housing finance world is about to get very...
The Five Candidates, What Each Means for Ellis County Home Buyers, and Why This Decision Matters...
The Question Everyone’s Asking (But Few Understand) If you’ve been waiting to buy a home,...
Federal Reserve Chair Jerome Powell just dropped a signal that has financial markets buzzing, and...
“Chaos is the new cocaine” - and if that’s true, then the 2025 housing market is giving...
September 18, 2025 - Market Intelligence Update The Federal Reserve just made their first rate...
New Developments & Corporate Relocations
Track The Projects and Relocations That Could Impact Your Home’s Value
How New Construction Is Reshaping Ellis County (And Why I Have Insider Access to the Experiments...
Listen, while everyone else is watching headlines about park expansions, I’m tracking something...
Here’s what most agents won’t tell you about Ross Perot Jr.‘s Landmark development in...
Most agents saw the NorthPark Center headlines and scrolled past. Big mistake. A massive...
Listen, while everyone else is panicking about AT&T potentially leaving Whitacre Tower, I’m...
Date: September 30, 2025Read Time: 8 minutesThe Bottom Line: While everyone’s watching DFW, Love...
Dallas just claimed the #2 spot nationally for apartment construction with 28,958 units under...
Here’s the scoop on Dig World and what it can mean for Grapevine real estate Three months...
Why smart money is already moving while everyone else reads headlines Here’s what I...
North Texas Guides & Explainers
In‑Depth North Texas Guides On Every Real Estate Question You Could Ever Have
Here’s what most agents won’t tell you about buying land in North Texas: the listing price is...
Most agents will show you pretty properties. I’ll show you which acreage actually supports what...
By Bobby Franklin, North Texas Market Insider Listen, I’m going to save you from the...
Look, here’s what nobody wants to talk about in real estate: that exciting sale price you’re...
“Your lender choice might matter more than the house you choose. Here’s why, and what to do...
Stranger Things: The Upside Down Housing Market
Learn How The Housing Market Works Through The Lens Of Your Favorite Netflix Show
Why the inspection report is where deals die, and how strategic buyers turn these discoveries into...
By Bobby Franklin | December 17, 2025 While you were watching Stranger Things for the...
Here’s what separates winners from casualties in the current Ellis County market: understanding...
Your Strategic Game Plan for 2026 (While We Wait for Answers) If you’ve followed this...
How New Construction Is Reshaping Ellis County (And Why I Have Insider Access to the Experiments...
Episode 3 of 5: The Stranger Things Market Intelligence Series In Stranger Things, the Mind...
Episode 2 of 5: The Stranger Things Market Intelligence Series In Stranger Things,...
Episode 1 of 5: The Market Intelligence Series You Can’t Afford to Miss If you’ve been...
The Insider Archives
Market Reports, Playbooks, and Deep Dives for North Texas Real Estate
Listen, I’m going to give you something most agents won’t: market intelligence, not...
Why the inspection report is where deals die, and how strategic buyers turn these discoveries into...
By Bobby Franklin | December 17, 2025 While you were watching Stranger Things for the...
Here’s what separates winners from casualties in the current Ellis County market: understanding...
Your Strategic Game Plan for 2026 (While We Wait for Answers) If you’ve followed this...
How New Construction Is Reshaping Ellis County (And Why I Have Insider Access to the Experiments...
Episode 3 of 5: The Stranger Things Market Intelligence Series In Stranger Things, the Mind...
Episode 2 of 5: The Stranger Things Market Intelligence Series In Stranger Things,...
Episode 1 of 5: The Market Intelligence Series You Can’t Afford to Miss If you’ve been...
“I was preapproved, how can my mortgage be denied now?” I hear this from shocked buyers...
“While everyone else is reading ordinances, we’re reading opportunity. This is how you stay...
If you’re shopping for new construction in Waxahachie, Midlothian, Red Oak, or anywhere across...
Why the smartest money in America is betting on southern Dallas County, and what it means for...
Here’s what most agents won’t tell you about buying land in North Texas: the listing price is...
Listen, while everyone was distracted by Black Friday deals, something bigger happened in real...
Market Intelligence Report | December 2025 There’s a conversation happening at kitchen...
Why a 2008-style collapse isn't coming to North Texas, and what's actually happening in our local...
You’ve probably seen the headlines: “Sellers are taking their homes off the market at the...
Listen, I’m going to be straight with you because that’s what you deserve. The North Texas...
Listen, while everyone else is watching headlines about park expansions, I’m tracking something...
Here’s what most agents won’t tell you about Ross Perot Jr.‘s Landmark development in...
If you’ve been hearing noise about Fannie Mae and Freddie Mac lately and wondering “what does...
The Intelligence You Need Before You Buy Here’s the thing about Texas property taxes that...
Here’s the reality most agents won’t tell you: choosing the right neighborhood in North Texas...
Most families moving to North Texas make the same mistake: they look at test scores and call it...
Let me hit you with a number that should stop you in your tracks. Dallas County sees...
Let me be direct with you: while everyone’s panicking about falling home values across...
Most agents will show you pretty properties. I’ll show you which acreage actually supports what...
Here’s the reality most agents won’t tell you: While economists panic about a “national...
Listen, when I woke up this morning and saw the Trump administration is “actively evaluating”...
By Bobby Franklin, North Texas Market Insider Listen, I’m going to save you from the...
Chaos is opportunity, and right now, the housing finance world is about to get very...
Here’s what most agents won’t tell you: while everyone else treats disclosure forms like legal...
Look, here’s what nobody wants to talk about in real estate: that exciting sale price you’re...
The Five Candidates, What Each Means for Ellis County Home Buyers, and Why This Decision Matters...
Updated November 2025 | Bobby Franklin - North Texas Market Insider Here’s what most agents...
Price it right, prepare it smart, position it strategically, everything else is just...
Listen, I’m going to be straight with you, most credit repair guides are written by people...
This could be fantastic. Or it could be a disaster. Either way, we need to talk about it. Look,...
I’ve been in real estate in Ellis County for a while now, and here’s what I’ve learned:...
The Bottom Line First On November 4, 2025, Texas voters approved massive property tax relief...
Listen, here’s what most agents won’t tell you about choosing a community in North Texas: The...
Most agents saw the NorthPark Center headlines and scrolled past. Big mistake. A massive...
Let me be straight with you: If you’re not treating the sale of your home like the massive...
“Your lender choice might matter more than the house you choose. Here’s why, and what to do...
“A $400 inspection can save you $40,000 in disaster. Choose wisely.” Listen, here’s what...
The North Texas Home Buying Guide: What Your Agent Isn’t Telling You Let’s Cut Through the...
Listen, while everyone else is panicking about AT&T potentially leaving Whitacre Tower, I’m...
Listen, while everyone else is playing checkers with their real estate decisions, I’m about to...
Market Intelligence Alert: North Texas’s Best-Kept Secret is Out Here’s what the other...
The Big Picture: Listen, while every other agent in DFW is chasing single-family homes, something...
Listen, I’m about to show you something that’ll make you rethink everything you thought you...
Market intelligence that positions you five steps ahead Listen, I’m about to show you...
Let’s Talk About the Elephant in the Room You’re putting off buying a house because...
What North Texas Buyers and Sellers Need to Know Right Now Listen, while everyone else is...
The Question Everyone’s Asking (But Few Understand) If you’ve been waiting to buy a home,...
The “Most Unaffordable Market in History” Just Cracked Open a Window: Here’s How Smart...
The Conversation I Have Ten Times a Week Buyer: “Bobby, I want to buy a house, but these...
Federal Reserve Chair Jerome Powell just dropped a signal that has financial markets buzzing, and...
And What It Means for North Texas Home Sellers Listen, I’m going to give it to you straight,...
Your weekly North Texas market intelligence briefing While most people are scrolling past...
And Why Builder Reps Won’t Tell You This Here’s what most people don’t get about new...
Why everyone’s panicking about kitchen cabinets and the strategic moves you need to make before...
Market Intel That Could Save You Thousands And Save You Heartbreak Let me tell you about...
If you’re planning for retirement in North Texas, or already enjoying it, there’s a proposed...
Bobby Franklin - REALTOR® | Legacy Realty Group - Leslie Majors Team Listen, I’m going...
Listen, while everyone else is still playing checkers with squatter problems, Texas just handed...
Because while everyone’s obsessing over home inspections, the real intel is hiding in plain...
What major hail events can mean for your home’s value and the strategic questions you need to...
Date: September 30, 2025Read Time: 8 minutesThe Bottom Line: While everyone’s watching DFW, Love...
Dallas just claimed the #2 spot nationally for apartment construction with 28,958 units under...
What I’ve Been Predicting is Finally Here - And Here’s What It Means for Smart Buyers and...
20 Annual Festivals That Predict Property Value Growth The smart money isn’t just attending...
Here’s the scoop on Dig World and what it can mean for Grapevine real estate Three months...
While other agents are still googling “What is TXSE,” I’m already mapping the opportunities...
“Chaos is the new cocaine” - and if that’s true, then the 2025 housing market is giving...
Here’s what nobody’s telling you about the 900-acre Goodland expansion: While every agent in...
While the industry debates whether this is the “worst market in 30 years,” I’m seeing the...
Why Smart Buyers Are Moving to North Grove Waxahachie Market Intelligence Alert: While most...
September 18, 2025 | Market Intelligence Report Mortgage applications exploded 29.7% in one...
Why smart money is positioning NOW for the I-35E transformation Here’s what separates the...
Why smart money is already moving while everyone else reads headlines Here’s what I...
September 18, 2025 - Market Intelligence Update The Federal Reserve just made their first rate...
The 14 North Texas Communities Where Drone Delivery is Already Reshaping Property Values (And the...
September 2025 North Texas Market Analysis While other agents are still checking their phones...
Market Intelligence Alert: This changes EVERYTHING for North Texas real estate in 2026 If...
Why Smart Money is Moving Here Now “While everyone else is watching the news, I’m watching...
Market Reality Check: While the masses are paralyzed by rate fear, smart money is moving....
Why this Ferris Development is Just the Beginning of Something Much Bigger While every...
Bobby Franklin
Realtor®
Serving DFW | Ellis County
16 Northgate Dr. Ste 100
Waxahachie, TX 75165
Whats Your Next Strategic Move?
Market Insights | Strategic Planning