Choosing A Lender

ChatGPT just introduced ads, will this destroy their credibility the same way it did for Google? Here's how to protect yourself when using AI

ChatGPT Ads Are Here – Signaling the End of Trust?

By Bobby Franklin, REALTOR® | North Texas Market Insider™ | Legacy Realty Group – Leslie Majors Team Published May 2026 | Reading Time: ~22 minutes If you’ve been using ChatGPT to research a home purchase, asking it which neighborhoods to consider, which agents to trust, which markets are worth your money, something changed on February 9, 2026 that you need to understand. That’s the...

How to choose a lender. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Choosing Your Mortgage Lender Guide: North Texas Edition

“Your lender choice might matter more than the house you choose. Here’s why, and what to do about it.” Listen, I’m going to shoot straight with you: A 0.25% difference in your interest rate costs you approximately $15,000 on a $300,000 mortgage over 30 years. That’s a new car. That’s your kid’s first year of college. But here’s what’s even more critical in Ellis County and DFW...