New Construction

Learn how new construction experimentation parallels the Hawkins lab experiments from Stranger Things with Bobby Franklin the North Texas market inside

The Upside Down Housing Market: Hawkins Lab Experiments

How New Construction Is Reshaping Ellis County (And Why I Have Insider Access to the Experiments That Matter) If you’ve been following this series, you know by now that the housing market went through its own Upside Down moment. We’ve explored how the portal opened in 2020, how Vecna’s mortgage curse trapped millions of homeowners, and how the Mind Flayer’s economic web of Federal Reserve...

Learn about the hidden cost behind builder mortgage rate buy downs and how to know if it's a good fit for you with Bobby Franklin the North Texas market insider

Are Builder Mortgage Buydowns a Lifeline or a Trap?

If you’re shopping for new construction in Waxahachie, Midlothian, Red Oak, or anywhere across the Dallas-Fort Worth metroplex, you’ve walked into model homes seeing interest rates advertised as low as 1.99%, 3.99%, or 4.99%. Builders are pushing these rate buydowns harder than I’ve seen in years, approximately 60-73% of major builders are offering them right now. But here’s what nobody’s...

Why you should always have an agent to purchase new construction

Why Smart North Texas Buyers Always Use An Agent For New Construction

And Why Builder Reps Won’t Tell You This Here’s what most people don’t get about new construction: Those friendly sales consultants working the model homes? They’re not there to get YOU the best deal. They’re there to get THEIR BUILDER the best deal. And in a market where Dallas-Fort Worth is dropping builder permits like confetti and new home prices are hitting $450,000+, going in...

Bloomfield Homes Waxahachie - Magnolia II floorplanj

Waxahachie New Construction: Bloomfield Homes Award-Winning Builder Guide 2025

Why Smart Buyers Are Moving to North Grove Waxahachie Market Intelligence Alert: While most agents are still pitching yesterday’s communities, here’s why North Grove by Bloomfield Homes is quietly becoming one of Ellis County’s best strategic real estate moves in 2025. I’ve been tracking this development since they broke ground, and the data tells a story most people are missing. Here’s...

Top 5 New Construction in South DFW under $350,000

The 5 New Construction Gold Mines Under $350K That DFW Agents Are Missing Market Reality Check: While the masses are paralyzed by rate fear, smart money is moving. I’ve spent the last two weeks driving every new construction community within 45 minutes of Waxahachie, and what I discovered will blow your mind. Bottom line up front: Builders are DESPERATE to move inventory before year-end, and...