Listen, I’m going to be straight with you because that’s what you deserve. The North Texas housing market just shifted in a way we haven’t seen since 2013, and if you’re not paying attention, you’re missing the play. While everyone else is still talking about last year’s market, I’m watching something extraordinary unfold right now: record price cuts, inventory climbing steadily, and...
Listen, here’s what most agents won’t tell you about choosing a community in North Texas: The way a school handles Friday night football isn’t just entertainment, it’s a direct indicator of property values, community culture, and whether you’re buying into a neighborhood that’s trending up or slowly circling the drain. And Texas just changed the game completely. Starting this school...
Most agents saw the NorthPark Center headlines and scrolled past. Big mistake. A massive story just unfolded that could reshape North Texas residential real estate in ways most won’t see coming until it’s too late. What Actually Happened (The Version That Matters To You) The Nasher-Haemisegger family just dropped $900 million to buy back complete control of NorthPark Center from J.P....
Listen, I’m about to show you something that’ll make you rethink everything you thought you knew about real estate investment. And trust me, this isn’t another boring history lesson. The Billboard That Broke the Internet (And the Inflation Calculator) Screenshot There’s this vintage billboard from Maryvale, Arizona floating around social media, $9,800 for a brand new home with a swimming...
The “Most Unaffordable Market in History” Just Cracked Open a Window: Here’s How Smart First-Time Buyers Are Walking Through It Look, I’m not here to sugarcoat it: 2025’s housing market is brutal. When Harvard’s Joint Center for Housing Studies tells us that only 21% of homes for sale are affordable, down from 60% just four years ago, that’s not a correction, that’s a complete...
The Conversation I Have Ten Times a Week Buyer: “Bobby, I want to buy a house, but these rates are killing me. I’m paying $2,000/month in rent, and I feel like I’m throwing money away. But when I run the numbers on buying, the payment is $2,400/month. I can’t afford that.” Me: “So you can’t afford an extra $400/month, but you CAN afford to pay $24,000/year in rent that builds zero...
Market Intel That Could Save You Thousands And Save You Heartbreak Let me tell you about last Tuesday. I watched a family from California lose their dream home in Waxahachie. Not because they couldn’t afford it. Not because they offered too little. They lost it because while they were “getting their finances together,” another buyer with preapproval in hand wrote an offer that same...
Date: September 30, 2025Read Time: 8 minutesThe Bottom Line: While everyone’s watching DFW, Love Field is making a billion-dollar chess move that will reshape North Dallas real estate for the next decade. Here’s what you need to know RIGHT NOW. The Move Nobody Saw Coming (Except Me) Let me tell you something most agents won’t: the real estate game changed the moment Dallas Love Field...
Dallas just claimed the #2 spot nationally for apartment construction with 28,958 units under development, and if you understand what I’m about to tell you, this changes EVERYTHING about your housing strategy in 2025. Here’s What They’re Not Telling You About Those Numbers Everyone sees “28,958 new apartments” and thinks “rental market.” Wrong. This is the single biggest wealth...
What I’ve Been Predicting is Finally Here - And Here’s What It Means for Smart Buyers and Sellers By Bobby Franklin, REALTOR® - Your North Texas Market Intelligence Source What I’ve been predicting for months just got official confirmation from Waxahachie ISD’s Chief Financial Officer Ryan Kahlden. The numbers don’t lie: Ellis County isn’t just growing, it’s exploding. The...
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