After three decades of celebrating North Texas culinary excellence, the Town of Addison just killed its spring food festival. And while your neighbor’s real estate agent is probably having a meltdown about “plummeting property values,” the actual data tells a completely different story, one that creates serious opportunity for buyers who understand what’s really driving value in 2026. Here’s...
The Morning Show’s Cory Ellison has a phrase: “Chaos is the new cocaine.” January 7, 2026 just gave the real estate industry its latest hit. President Trump dropped a bombshell on Truth Social that sent shockwaves through the housing market: “I am immediately taking steps to ban large institutional investors from buying more single-family homes.” Within hours, major rental property stocks...
By Bobby Franklin, REALTOR® | North Texas Market Insider Last Updated: January 4, 2026 Let me tell you something that’s going to separate you from 90% of homebuyers scrolling through TikTok right now: the housing market crash everyone’s predicting for 2026 isn’t coming. The YouTube gurus with their dramatic thumbnails are screaming about the “inevitable collapse.” Social media...
By Bobby Franklin | December 17, 2025 While you were watching Stranger Things for the Demogorgons and the ‘80s nostalgia, I was watching something way more terrifying, the real estate market dynamics playing out in the background. And honestly? The show accidentally nailed some crucial truths about how small towns evolve (or die) based on economic forces that have EVERYTHING to do with your home’s...
How New Construction Is Reshaping Ellis County (And Why I Have Insider Access to the Experiments That Matter) If you’ve been following this series, you know by now that the housing market went through its own Upside Down moment. We’ve explored how the portal opened in 2020, how Vecna’s mortgage curse trapped millions of homeowners, and how the Mind Flayer’s economic web of Federal Reserve...
Episode 3 of 5: The Stranger Things Market Intelligence Series In Stranger Things, the Mind Flayer is an invisible entity from the Upside Down that controls everything through a vast psychic network. You can’t see it directly, but its influence is everywhere, people moving in unison, behaviors synchronized, entire systems responding to its unseen commands. The Federal Reserve operates exactly...
Episode 2 of 5: The Stranger Things Market Intelligence Series In Stranger Things, Vecna’s victims hear a grandfather clock chiming before he strikes. The ticking becomes louder, more insistent, until it’s all they can hear, a countdown to their doom that they can’t escape. If you locked in a mortgage rate below 4% between 2020 and 2021, you know exactly how that feels. Welcome to...
Episode 1 of 5: The Market Intelligence Series You Can’t Afford to Miss If you’ve been trying to make sense of the housing market over the past five years, I’ve got news for you: you’ve been living in the Upside Down, and most agents won’t tell you how we got here or how we’re getting out. I’m giving you the intelligence you actually need to make smart decisions in 2026. Consider...
If you’re shopping for new construction in Waxahachie, Midlothian, Red Oak, or anywhere across the Dallas-Fort Worth metroplex, you’ve walked into model homes seeing interest rates advertised as low as 1.99%, 3.99%, or 4.99%. Builders are pushing these rate buydowns harder than I’ve seen in years, approximately 60-73% of major builders are offering them right now. But here’s what nobody’s...
Why the smartest money in America is betting on southern Dallas County, and what it means for anyone thinking about buying property in the next 24 months Listen, while most agents are busy posting “Sunday Funday” content and recycling the same tired buyer tips, something massive just happened in Wilmer, Texas that’s going to reshape property values across southern Dallas County for the next...
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