“Chaos is the new cocaine” - and if that’s true, then the 2025 housing market is giving everyone a massive hit. Listen, I’ve been tracking this market like it’s a corporate chess game, and here’s what I’m seeing that most agents are missing: we’re not dealing with a normal market cycle. We’re witnessing a fundamental disruption of how real estate economics work. While everyone else is...
Here’s what nobody’s telling you about the 900-acre Goodland expansion: While every agent in Grand Prairie is talking about “future potential,” I’ve been tracking the real estate intelligence that matters. The data tells a story most agents can’t see, and it’s creating a 12-18 month window that could define your financial future. After analyzing comparable master-planned developments...
While the industry debates whether this is the “worst market in 30 years,” I’m seeing the greatest opportunity transfer in a generation. Let me show you what they’re missing. The Headlines Are Playing You (And Here’s Why) Every real estate “expert” is screaming about the worst market in decades. Here’s what they don’t want you to know: fear sells clicks, but it doesn’t sell...
Why Smart Buyers Are Moving to North Grove Waxahachie Market Intelligence Alert: While most agents are still pitching yesterday’s communities, here’s why North Grove by Bloomfield Homes is quietly becoming one of Ellis County’s best strategic real estate moves. I’ve been tracking this development since they broke ground, and the data tells a story most people are missing. Here’s the intel...
September 18, 2025 | Market Intelligence Report Mortgage applications exploded 29.7% in one week, the biggest jump since January and the second-largest spike since rates crashed in March 2020. But here’s the real intelligence: This isn’t just a number. It’s a market inflection point that’s about to separate the strategic players from the reactive ones. The 6.26% Game Changer: What Smart...
Why smart money is positioning NOW for the I-35E transformation Here’s what separates the players from the spectators in North Texas real estate: while everyone else is chasing yesterday’s opportunities in oversaturated markets, the real wealth is being created in the areas nobody’s paying attention to yet. I’ve been tracking something that’s about to fundamentally reshape wealth...
Why smart money is already moving while everyone else reads headlines Here’s what I told my clients six months ago: “The biggest wealth transfer in North Texas history is about to happen, and most agents won’t see it coming until it’s too late.” They thought I was being dramatic. They’re not laughing now. NYSE Texas isn’t just another business opening in Dallas. This is the...
September 18, 2025 - Market Intelligence Update The Federal Reserve just made their first rate cut since December 2024, dropping the federal funds rate by 25 basis points to 4.00%-4.25%. But here’s the thing everyone’s getting wrong, this isn’t the housing market rescue story you’re hearing everywhere else. What Really Just Happened (The Inside Story) Fed Chair Jerome Powell...
The 14 North Texas Communities Where Drone Delivery is Already Reshaping Property Values (And the Ellis County Opportunity Everyone’s Missing) Bobby Franklin Market Intelligence Report | September 16, 2025 "And if you’re not factoring drone delivery access into your home search, you’re missing the next wave of suburban value creation." Here’s what your competition doesn’t...
September 2025 North Texas Market Analysis While other agents are still checking their phones for rate updates, I’ve been tracking the real story behind these numbers. Here’s what’s actually happening in our North Texas market and why this could be the most critical 90 days for buyers and sellers in North Texas. The Real Question Isn’t “When Will Rates Drop”, It’s “What Are You...
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