November 14, 2025

Burn why the affordability crisis is about so much more than just rates with Bobby Franklin, the North Texas market insider

The Affordability Crisis: It’s Not the Rates You Need To Worry About

Here’s the reality most agents won’t tell you: While economists panic about a “national housing emergency,” smart buyers in Ellis County are quietly positioning themselves for one of the most significant wealth-building opportunities in a decade. But you’ve got about a 12-18 month window before everyone else figures this out. Let me explain what’s really happening and more importantly,...