October 2025

AT&T Whitacre Tower and the proposed move in 2026. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

AT&T’s Downtown Dallas Exit Strategy: How To Navigate Potential Upset

Listen, while everyone else is panicking about AT&T potentially leaving Whitacre Tower, I’m seeing something completely different. And by the end of this intel brief, you’ll understand why corporate chaos creates the biggest opportunities in real estate. Here’s what’s actually happening, and what you need to do about it RIGHT NOW. The Play Everyone’s Missing AT&T has been...

Learn when the right time to sell your house is. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Should You Sell Your House in North Texas Right Now? The Real Story Behind The Market Shift

Listen, while everyone else is playing checkers with their real estate decisions, I’m about to show you how to play chess. The North Texas market isn’t just “shifting”, it’s creating a once-in-three-years opportunity window for sellers who understand what’s actually happening beneath the surface noise. If you’re sitting there wondering “Should I sell my house in North Texas right...

Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Waxahachie’s Heart: Small Town Charm Meets Big Town Appreciation

Market Intelligence Alert: North Texas’s Best-Kept Secret is Out Here’s what the other agents won’t tell you about Waxahachie: while everyone’s fighting over overpriced properties in Frisco and Plano, the smart money has been quietly moving 30 miles south to where you can still get premium lifestyle without the premium price tag. I’ve been tracking this market for years, and the data...

Condos offer the best negotiating power for buyers in this market. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Condo Buyers in DFW Have Unprecedented 72% More Negotiating Power

The Big Picture: Listen, while every other agent in DFW is chasing single-family homes, something extraordinary is happening in the condo market that most people are completely missing. We’re seeing the strongest buyer’s market for condominiums in over a decade, and if you understand what’s driving it, you’re about to have leverage you haven’t seen since 2013. Here’s what you need to know:...

The Billboard That Broke the Internet: Why Home Values Outpaced Inflation By 3X

Listen, I’m about to show you something that’ll make you rethink everything you thought you knew about real estate investment. And trust me, this isn’t another boring history lesson. The Billboard That Broke the Internet (And the Inflation Calculator) Screenshot There’s this vintage billboard from Maryvale, Arizona floating around social media, $9,800 for a brand new home with a swimming...

New tax proposal could help keep investors from dominating the market. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Investor Tax Breaks: How A Policy Shift Could Unlock Homeownership in North Texas

Market intelligence that positions you five steps ahead Listen, I’m about to show you something that’ll make you question everything about why you’re getting outbid on homes by cash investors. And here’s the beautiful chaos of it all, the solution costs taxpayers exactly zero dollars. The Wake-Up Call That Changed Everything Real estate economist John Wake dropped a bomb on social...

Forecasting interest rate relief in 2025. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

The Timeline for Rate Relief: What Ellis County Buyers Need to Know

Let’s Talk About the Elephant in the Room You’re putting off buying a house because mortgage rates are “too high.” I get it. When you compare today’s 6.5-7% rates to the 3% rates your coworker locked in during COVID, it feels like you’re getting a raw deal. But here’s what nobody’s telling you: Those COVID rates were the anomaly, not today’s rates. And if you’re waiting for...

How will the government shutdown affect my home purchase in 2025? Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

How To Win During the Government Shutdown

What North Texas Buyers and Sellers Need to Know Right Now Listen, while everyone else is paralyzed by the headlines, smart buyers and sellers in North Texas are asking better questions. Not “Should I panic?” but “How do I turn this into my advantage?” The federal government shutdown that started October 1st has created uncertainty, sure. But here’s what I know after tracking every major...

The Federal reserve building it's weird decisions are made that can affect the housing market for years. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Why the Fed Won’t Rescue Your Mortgage (And the Disaster If They Did)

The Question Everyone’s Asking (But Few Understand) If you’ve been waiting to buy a home, you’ve probably wondered: “Why doesn’t the Federal Reserve just lower mortgage rates and fix this housing mess?” It’s a fair question. After all, the Fed controls interest rates, right? They raised them to fight inflation, so why can’t they just… lower them for mortgages specifically? The...

October is often seen as the best month to purchase a home. Learn more with Bobby Franklin, the North Texas Market Insider. Bobby Franklin is the best realtor in Waxahachie.

Smash Housing Prices Like Pumpkins: October Most Affordable Month

The “Most Unaffordable Market in History” Just Cracked Open a Window: Here’s How Smart First-Time Buyers Are Walking Through It Look, I’m not here to sugarcoat it: 2025’s housing market is brutal. When Harvard’s Joint Center for Housing Studies tells us that only 21% of homes for sale are affordable, down from 60% just four years ago, that’s not a correction, that’s a complete...