The Insider’s Guide to Winning at North Texas Real Estate

Home Buying Step-by-Step:

Your Strategic Advantage for Smart Home buying in DFW and Ellis County

By Bobby Franklin – Your North Texas Market Intel Source


First-Time Homebuyers with Real Estate Agent

Here’s what most agents won’t tell you: The Dallas-Fort Worth market isn’t just about finding a house, it’s about positioning yourself strategically in one of America’s fastest-growing regions. While other agents are playing checkers, I’m playing chess.

I’ve been tracking every major development in DFW so here’s the insider intelligence you need to dominate this market. This isn’t your typical “homebuying 101” guide. This is your strategic playbook for winning.

Step 1: Assess Your Financial Readiness and Set Your Budget
Step 2: Get Pre-Approved for a Mortgage
Step 3: Find the Right Real Estate Agent
Step 4: Research Neighborhoods and Begin Home Shopping
Step 5: Make Competitive Offers
Step 6: Navigate the Option Period and Home Inspections
Step 7: Secure Final Mortgage Approval and Appraisal
Step 8: Secure Homeowners Insurance
Step 9: Prepare for Closing Costs
Step 10: Complete Final Walk-Through
Step 11: Attend the Closing
Step 12: Receive Keys and Begin Homeownership
Step 13: Understand Ongoing Homeownership Costs
Step 14: Take Advantage of First-Time Buyer Resources


Home buying budget planning guide for North Texas buyers by Bobby Franklin

Step 1: Master Your Financial Battle Position

Here’s the real talk: Before you fall in love with that perfect home, you need to know EXACTLY what you’re bringing to the negotiation table. In today’s market, preparation isn’t just helpful, it’s your competitive advantage.

Your Financial Intel Checklist:

The Non-Negotiables:

  • Debt-to-income ratio calculated to the penny
  • Credit score verified by a lender (not estimated from free apps)
  • 2 years of tax returns, ready to deploy
  • Bank statements from all accounts
  • Employment verification letter dated within 30 days

The Strategic Questions You Must Answer:

“How much house can I actually afford?”

Forget what the lenders tell you. Here’s my intel: Keep your total housing payment (principal, interest, taxes, insurance) at 25% of your gross income. Why? Because in Texas, we’re dealing with property taxes that will knock you sideways if you’re not prepared.

“What credit score puts me in the power position?”

620 gets you in the game but 740+ makes you a power-player in negotiations. Every 20-point increase above 740 can save you $50-100 per month in interest. Over 30 years? That’s $18,000-36,000 staying in YOUR pocket instead of the bank’s.

“How much cash beyond the down payment?”

Smart money plans for 8-12% of the home’s value in total cash requirements. That includes down payment, closing costs, moving expenses, and immediate improvement funds. You want to be the buyer who can move FAST when opportunity strikes.

The Texas Tax Reality Check

Wake up call: Texas property taxes aren’t a suggestion, they’re a lifestyle. We’re talking:

  • Dallas County: 1.73% annually (that’s $6,920/year on a $400k home)
  • Tarrant County: 1.82% annually (that’s $7,280/year on a $400k home)
  • Ellis County (my backyard): Around 1.65% annually (TX Tax Info)

Plan accordingly, or plan to be house-broke.


Get pre-approved for a home with Bobby Franklin

Step 2: Get Pre-Approved Like a Strategic Player

Here’s what separates the pros from the amateurs: Pre-approval isn’t just about getting a letter. It’s about gaining NEGOTIATION POWER and market intelligence.

Pre-Approval Power Moves:

  1. Shop 2-3 lenders minimum (don’t be lazy here)
  2. Lock in your rate when you find the right one
  3. Get familiar with your loan officer’s process
  4. Understand every number on your pre-approval

The Questions That Reveal Amateur Buyers:

“What’s the difference between pre-qualification and pre-approval?”

Pre-qualification = Playing house with numbers
Pre-approval = Locked and loaded with verified firepower

“How long is my pre-approval good for?”

60-90 days typically. But here’s the insider move: Stay in touch with your lender throughout your search. Market conditions change, and so can your approval. If rates change, you want to make sure you are still shopping in your budget.(Pre-approval)

Texas Program Intel (Because Free Money is Good Money):

My First Texas Home Program:

  • Up to 5% down payment assistance
  • 620+ credit score requirement
  • 30-year fixed rates
  • Available statewide

Homes for Texas Heroes:

  • Special programs for teachers, first responders, military
  • Additional assistance options
  • Often stackable with other programs

Local City Programs:

  • Dallas: Up to $30,000 assistance
  • Fort Worth: Up to $25,000 assistance
  • Other DFW cities: Various programs (I track them all)

Bobby Franklin's guide for Choosing a Real Estate Agent in Ellis County

Step 3: Choose Your Agent Strategically

Reality check: Recent legislation means you could be stuck paying your buyer’s agent commission (around 2.87% average). So you better make sure you’re getting an agent who’s worth every penny.

Good News: In the current market, most sellers are still paying buyer agent commission to help bring buyers to the closing table. That trend could change the next time we are in a seller’s market.

What You Should Demand from Your Agent:

Market Intelligence: Your agent should know which developments are breaking ground, where infrastructure money is flowing, and which neighborhoods are positioned for appreciation.

Negotiation Expertise: In this buyer’s market, your agent should be getting you deals, not just writing offers.

Strategic Thinking: You want someone who sees around corners, not just someone who opens doors.

The Questions That Separate the Pros from the Pretenders:

  • “What developments are you tracking that will impact property values?”
  • “How do you stay ahead of market shifts?”
  • “Show me your recent negotiation wins.”
  • “What’s your strategy for this specific market?”

My promise to you: I don’t just track the market, I predict it. I don’t just write offers, I craft winning strategies. I don’t just sell houses, I build wealth.


Bobby Franklin's guide to choosing the right neighborhood in DFW

Step 4: Strategic Neighborhood Intelligence

Here’s what most buyers get wrong: They shop for houses instead of shopping for futures. Smart money buys WHERE the market is going, not where it’s been.

My DFW Value Intelligence (Updated Continuously):

High-Value Targets ($280k-$350k range):

  • Fort Worth: Established infrastructure, cultural growth
  • Arlington: Entertainment district proximity, transportation hub
  • Mesquite: Dallas access with small-town pricing

Appreciation Plays ($400k-$600k range):

  • Frisco: Continued corporate relocations
  • McKinney: Infrastructure development momentum
  • Allen: School district strength driving values

Premium Positioning ($600k+ range):

  • Southlake: Established luxury market
  • Colleyville: Corporate executive concentration
  • Flower Mound: Master-planned community stability

The Strategic Questions You Must Ask:

  1. “Where’s the infrastructure money flowing?” New roads, schools, and utilities drive appreciation.
  2. “What’s the employment center proximity?” Commute times affect lifestyle and resale.
  3. “How’s the school district performing?” Even if you don’t have kids, families with kids drive demand.
  4. “What developments are planned nearby?” Know what’s coming before it impacts your investment.

Current Market Intelligence (Updated Continuously):

Buyer’s Market Advantage: Inventory up 53% above normal levels. (August 25′) Translation: YOU have the power.

Price Reality: 66% of homes selling below asking price.(August 25′) Translation: Negotiate aggressively.(M&D RE)

Growth Pattern: DFW adds 178,000 new residents annually. Translation: Long-term demand is LOCKED IN.(WFAA Population Growth)


Making offers that win in Ellis County with Bobby Franklin

Step 5: Make Offers That Win (Even in Competition)

Strategic insight: Making competitive offers isn’t about offering the most money. It’s about understanding what the seller actually needs and structuring deals that get you to YES.

The Offer Strategy Framework:

Price Positioning:

  • In this market, start 3-5% below asking if the home’s been listed 14+ days
  • For hot properties, focus on terms that matter more than price
  • Use comps strategically—know which ones support your position

Strategic Components:

  • Earnest money: 1-3% shows you’re serious without being reckless
  • Option period: 7-10 days gives you inspection and negotiation room
  • Closing timeline: Match the seller’s needs (faster often wins)

Texas Contract Intelligence:

We use standardized TREC forms, which means every agent should know them cold. But here’s the insider advantage: I know how to structure the DETAILS that make your offer irresistible. (TREC)

The Option Period is Your Ace in the Hole:

  • Unrestricted right to terminate for ANY reason
  • Your inspection and negotiation window
  • Strategic leverage for repairs or price adjustments

Home Inspection and option period negotiation strategy with Bobby Franklin

Step 6: The Option Period – Your Strategic Window

This is where deals are WON or LOST. Most buyers waste their option period. Strategic buyers use it to gather intelligence and negotiate from strength.

The 7-Day Battle Plan:

Day 1: Schedule ALL inspections immediately
Days 2-4: Inspections completed, analyze results
Day 5: Develop negotiation strategy based on findings
Day 6: Present repair requests or negotiate adjustments
Day 7: Finalize agreements or exercise termination option

Texas-Specific Intelligence You MUST Know:

Foundation Issues: Clay soil movement is REAL. Your inspector better know Texas foundations.

Weather Damage: Hail damage, roof issues, and HVAC strain from 100+ degree summers.

Electrical Systems: Older homes may need significant upgrades for modern demands, including electrical wiring and plumbing.

The Negotiation Mindset:

Don’t negotiate over every nail and screw. Pick your battles strategically. Focus on:

  • Safety issues (non-negotiable)
  • Major system failures (significant cost items)
  • Items that affect financing (appraisal killers)

Why you shouldn't fear home appraisals with Bobby Franklin

Step 7: Final Approval and Appraisal Strategy

Here’s the insider secret: Most loan denials happen in the final weeks because buyers make stupid moves. Don’t be most buyers.

The Final Approval Protocol:

DO NOT:

  • Make ANY major purchases
  • Change jobs or income sources
  • Move money around without telling your lender
  • Miss any lender deadlines

DO:

  • Provide requested documents same-day
  • Keep your loan officer informed of any changes
  • Prepare for appraisal like it’s the final exam

Appraisal Intelligence:

If it comes in low: Don’t panic. This is negotiation opportunity.

  • Option 1: Seller reduces price (they want to close too)
  • Option 2: Meet in the middle
  • Option 3: Walk away (if market conditions support this)

In a buyer’s market, appraisers are being conservative. Build this into your strategy from Day 1.


Home Insurance and why you need it with Bobby Franklin

Step 8: Texas Insurance – Protect Your Investment Intelligently

Wake-up call: Texas insurance isn’t cheap, and it’s getting more expensive. But smart buyers turn this into competitive advantage through strategic shopping.

The Texas Weather Reality:

We get HAMMERED by weather. Hail, wind, flooding, tornadoes. Mother Nature doesn’t play in Texas. Your insurance better be ready for war.

Strategic Insurance Shopping:

Get quotes from 5+ companies minimum
Bundle auto/home for discounts
Understand flood insurance requirements (it’s separate)
Know your coverage limits (replacement cost vs. actual cash value)

The Ellis County Advantage:

Lower premiums than Dallas/Tarrant counties, but still comprehensive coverage. I track the insurance trends, let me share the intel that saves you money.


Step 9: Closing Costs – Know Your Numbers Like a CFO

Strategic reality: Closing costs in Texas run 2-5% of purchase price. On a $400k home, that’s $8k-$20k. But here’s the insider advantage, we can negotiate them as seller contributions.

Texas Closing Cost Breakdown (Your Intel):

Lender Fees: 0.5-1% of loan amount
Title Insurance: $1,000-$3,000 (seller often pays owner’s policy)
Survey: $400-$800 (traditionally seller’s cost)
Recording Fees: $100-$200
Prepaid Items: Varies by closing timing

The Strategic Move:

Ask for seller closing cost assistance. In this market, many sellers will negotiate to get deals closed. Don’t leave money on the table.


Step 10: Final Walk-Through – Your Last Chance for Leverage

This isn’t a formality—it’s your final inspection. Approach it like Ellison approaches every meeting: prepared, strategic, focused on what matters.

Your Walk-Through Battle Plan:

Every agreed repair completed correctly
All systems functioning (test everything)
Property condition unchanged since inspection
All included items present (appliances, fixtures)
New damage documented immediately

Pro tip: Bring your phone and document everything. If you find issues, you still have negotiation leverage before closing.


What you should bring to closing with Bobby Franklin

Step 11: Closing Day – Cross the Finish Line Like a Champion

This is it, the culmination of your strategic approach. You’ve done the work, gathered the intelligence, positioned yourself for success. Time to execute.

What You’re Bringing to Victory:

  • Photo ID (driver’s license)
  • Certified funds for down payment and closing costs
  • Insurance proof (active policy)
  • Walk-through notes (any last-minute items)

Strategic Mindset for Closing:

You’re not just buying a house. You’re:

  • Positioning in a growth market (178k new residents annually)
  • Building wealth through appreciation
  • Establishing your base in Texas

What you should do after closing with Bobby Franklin

Step 12: Post-Closing Victory Lap

Congratulations, champion! But your strategic thinking doesn’t stop at the closing table.

Immediate Victory Actions:

Homestead Exemption: File by April 30th for SIGNIFICANT tax savings
Utility Setup: Transfer everything to your new address immediately
Address Updates: Banks, employer, IRS, voter registration
Neighborhood Intel: Start building local relationships

The Long-Term Wealth Strategy:

You’re not just a homeowner now, you’re a Texas real estate investor. Start thinking about:

  • Market appreciation potential
  • Improvement opportunities that add value
  • Tax advantages of homeownership
  • Future investment property possibilities

Step 13: Understanding the REAL Costs of Texas Homeownership

Nobody talks about this honestly, but I will:

Annual Investment Requirements:

Property Taxes: 1.6-1.8% annually (yeah, it hurts at first, but no state income tax)
Insurance: $1,500-$3,000+ (Texas weather ain’t playing)
Maintenance: 1-3% of home value (budget for it or regret it)
Utilities: Variable (deregulated energy market = opportunity to save)

The strategic mindset: These aren’t “costs”, they’re investments in wealth building and Texas lifestyle.


Step 14: First-Time Buyer Programs – Free Money Intelligence

Pay attention to this section, I’m about to save you thousands:

Maximum Advantage Programs:

My First Texas Home:

  • 5% down payment assistance
  • Statewide availability
  • 620+ credit requirement
  • Strategic advantage: Stackable with city programs

Texas Heroes Program:

  • Teachers, first responders, military
  • Additional assistance layers
  • Insider tip: Documentation requirements are specific

Local Program Intel:

Dallas: Up to $30,000 assistance (I track application windows)
Fort Worth: Up to $25,000 assistance
Surrounding cities: Various programs (I maintain current lists)

The required education courses? Don’t see them as hoops to jump through, see them as intelligence gathering. The more you know, the better your strategic position.


Why This Guide is Your Strategic Advantage

Here’s what separates winners from everyone else: While other buyers are figuring out the process as they go, you now have the COMPLETE strategic framework. You understand:

  • How to position yourself financially for maximum negotiation power
  • Where the market opportunities actually exist
  • How to navigate Texas-specific challenges like a pro
  • What programs and advantages are available (that most people don’t know about)

But here’s the real insight: This market is changing FAST. The intel in this guide is current as of today, but the market doesn’t wait for anyone.


Your Next Strategic Move

Ready to dominate the North Texas real estate market?

Text me at 214-228-0003 and let’s discuss your specific situation. I don’t just guide buyers through transactions, I position them for long-term wealth building through strategic real estate investment.

Remember: In a market where 66% of homes are selling below asking price and inventory is up 53%, smart buyers with the right strategy and intelligence aren’t just finding homes, they’re building wealth.


About Your Market Intel Source

Bobby Franklin – REALTOR®
Legacy Realty Group – Leslie Majors Team
Serving Ellis County & DFW

Bobby Franklin the best Ellis County Realtor

I don’t just sell houses. I track market movements, predict opportunities, and position my clients five steps ahead of everyone else. When you’re ready to win at North Texas real estate, you know who to call.


This guide represents current market conditions and should be used in conjunction with professional real estate advice. Markets change rapidly so stay connected for real-time updates and opportunities.

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